I am obsessed with Vintage Cars

If you have been following my Instagram @Morillo55 you might already know my love and obsession for all things stylish and vintage flowing into a great passion for classic cars particularly from the 1980s/1990s and most definitely of European make.

Why, you might ask, does my attraction to cars fall in the 80/90s European upper class category? Well, like most of us here I am a sucker for nostalgia and those cozy childhood memories and images.
Growing up in Milano in the 80s and 90s I was surrounded by all the Fiats, BMWs, Saabs, Alfa Romeo, Porsche and of course Mercedes.. some of them were within our reach and some others were just an ambition and today we can fully relive the experience of awe and admiration (or just the pleasure of turning back time) with all our senses by driving a vintage car.

They are out there if you seek them and one of my Sunday fun activities with my son is to hunt them down parked in the suburban streets, admire them and take a photo for my collection. Boy how I get excited when I see a Bruno Sacco designed 1980s Benz (and Man they are still prominently out there..these cars outlive us all) or when I see an E30 BMW with those gorgeous round headlights.. or even better a classic Carrera 911!

Selling vintage watches was a short leap to getting involved with classic cars as so many of my clients are prominent car collectors and most of my clients drove those beauties in their heyday I was really curious to see for myself.

For the first time ever I wanted to put myself in my client’s shoes and see how the hunt to find the car of my dreams and the subsequent process would go.

Firstly I set my heart on finding a vintage Saab.. Why Saab? Because growing up my best friend’s mom drove a Saab 900 and we had so many memories together I really wanted to relive that somehow and feel at home again. Hers was the last iteration of the 900 with 4 doors and a crazy sky blue metallic color, it was so recognizable you could see it from a mile away!

We even gave it a name “Nuvoletta Blue” (Little blue cloud) I told you it’s all about nostalgia..

So the closest thing was going to be a Saab 900 Convertible (I always wanted a convertible, could never afford one). I was set also on the so called “Directional” wheels and I also decided it had to be “eucalyptus green” paint or whatever best I could find.

I started looking at Craigslist, Offerup, Ebay, Bring a Trailer, Hemmings, Saab Forums  perusing the offerings (not many) and making myself a little bit of culture about the cars and the market. Again, this was my first foray ever into cars since thus far I just was leasing the cars I could afford and they never were what I really dreamed of driving.

I finally found it: 1993 900 turbo, convertible, eucalyptus green, directional wheels, automatic, basically totally original from the day it left the dealership in Chicago, over 100k miles, price within my budget but the catch was it’s in Chicago that means I can’t see it in person I can’t drive it I just have to trust the dealer.

Well I was really, really curious to be finally on the other side and trust a dealer for his reputation, experience and word and see how it feels to be my clients. The dealer was communicative, helpfuland was also dealing in much more important Porsche cars than my Saab, he had a reputation to defend. I took his word about the condition and history and let myself go to the process of acquiring a car remotely.

Like my clients I wired the funds and waited for the arrival of my beloved Saab.

After a few weeks wait to have it sent to New York safely in a flat bed truck together with a vintage Camaro sold to another gentleman in Long Island to save a bit of cost, it arrived the day of my birthday December 2nd!

I now have been driving the car almost daily and I truly enjoy the experience. The smell, the leather, the vinyl surfaces, the gasoline, the sounds, the feel.. I am truly teletransported to a movie where I am starring. The movie I always wanted to be in. There is nothing like driving a car from the past century- just like the watches I wear and deal with they don’t make them anymore like they used to!! I don’t care about bluetooth, AC and all the comforts of today. Do you know what makes me really appreciate them? The fact they don’t have a computer and they cannot fail me for some silly software glitch (yes it happened to me I was without a car for 3 months)!

If I could find a car with the manual windows I would be even happier.

F electric vehicles, F digital currency, F tesla cars.. true freedom is a tank full of gas and a pocket full of cash or gold.

That is freedom! Living the dream.

this is the listing picture I bought it from
here she is with me

 

 

Vintage Piaget Watches Have Never Been More Collectible. Here’s What You Need to Know.

New article by Robb Report about Piaget collecting where I am mentioned..

Gohari told Robb Report, “I think Piaget is having a renaissance right now because we just came out of 10 years of sheep-like vintage watch collecting where everyone wanted the same and most popular steel Rolex or Patek Philippe sports models driving up the prices to absurd like levels. Piaget is the antithesis to that mind set.”

Link below!

https://robbreport.com/style/watch-collector/vintage-piaget-watches-how-to-collect-1235801897/

 

Gai Gohari interview by Andrea Casalegno

Andrea Casalegno from “IAMCASA” on instagram is a young a sparkling watch blogger and influencer who has been reporting on our world for the past few years in a wonderful and fresh way.

I was lucky to be in Milano and get interviewed by Andrea, it is in Italian but you can opt for the english caption subtitles.

Talking about my beginnings and influences it is a candid conversation between two passionate people.

Enjoy it!

The Press is Taking Notice

 

 

Celebrating my 10th year anniversary within the vintage watch dealing world I have finally been fortunate recently to be featured in a few podcasts, articles and publications.

Below links to the articles and mentions. Enjoy

The press has considerably taken notice of me from Apple podcasts to Robb Report my pursuit for unique watches is catching on. Below few links of where we have been featured:

FOG CITY Dialed in Podcast Ep 35 “The Revival of Design Inspired Watches”

 

 

ROBB Report “How Cartier Became Everyone’s New Old Favorite Watch Brand”

 

 

 

ROBB Report The Best New Watches of 2023 (So Far),

where the best line of the article is: “Patek Philippe president Thierry Stern is of the same opinion as Gohari.”

 

 

 

Boss Hunting Australia HOW AIMÉ LEON DORE SOURCES VINTAGE CARTIER & AUDEMARS PIGUET WATCHES FOR ITS PHOTOSHOOTS

“a New York local and owner of Classic 55 vintage watches, who has been providing Aimé Leon Dore with its timepieces for a few years now.”

 

 

 

Also I was honored to be featured in my colleague’s Adam Golden from Menta Watches youtube channel for a visit in my office, since that video the exposure has been massive check it out here EXPLORING RARE AND VINTAGE PATEK AND ROLEX IN NYC

 

Thank you to everyone for your continued support!!

Cartier Bianco White Collection

If you’re a die hard vintage Cartier timepiece collector then you are aware of Osvaldo Pattrizi’s seminal watch pictorial book focusing only on “non yellow” gold watches.

I have been fortunate to be in charge of selling quite a chunk featured in the book, I don’t think most of them made it to public sale on my site but instead went directly to new and eager owners.

In the past years I had the Jumbo white gold Gondole Verticale in three different specimens (out of 6 publicly known) and I’ve had the disco volante with blue enamel last summer but lately I’ve come to handle some more unique and white metal unicorn like stuff!

As we know most of Cartier’s timepieces were cased in yellow gold and only a fraction were offered in platinum, white gold, steel and osmior along with some other rarities in wood, turtle shell and bakelite. So to find a Tank in platinum or a Santos Dumont in anything other than yellow is a feat.

Large part of the watches featured in the book came from a single collection at the time, property of an Italian industrialist in Bologna and now are scattered around the world at large with many in collections in Florida, Italy, New York, London and Taiwan.

I will showcase some here below so that we have a record of those being real and in my hands along with some material for Cartier collectors to enjoy.

The latest watch I handled was this interesting “rectangulaire” featured on page 177 of the book and it belonged to singer Rudy Vallee. Cased in Osmior, a truly rare and rarefied metal, this watch checks all the boxes for a discerned collector: provenance, originality, condition, rarity and literature feature is just outstanding!.

 

 

Another incredible piece I sold is this Spider Rectangular from Cartier London in white gold, powered by JLC movement. The condition was just outstanding and I’m happy it went to a great home (where many other white only Cartier reside).

 

Furthermore is this Square Carree’ in white gold, very cool watch indeed. A yellow gold version was offered by JLC at the time as well. This is truly an amazing find!

 

Lastly for this article (we can explore more watches I’ve sold from the book in the future) I’d like to share with you an extremely scarce and rare watch that is safely kept in my possession till the new rightful owner will come is this Santos Dumont in Black Bakelite (!) and platinum. This is really what makes collectors and Cartier historians salivate.. Patent Pending Santos Dumont in the most daring look it seems almost contemporary…

Bakelite case, 18k gold case back, platinum bezel and crown. European Watch and Clock movement.. Tang buckle in platinum….WOW

Hope you enjoyed and looking forward to sharing more amazing items of joy together.